Feminine Care

Feminine care is one of the categories convenience shoppers expect to be on shelf, and P&G products lead the way. Give shoppers brands they can trust when they need them most.

Contact Us

Why Buy

  • P&G is #1 in pads, liners (Always®) and tampons (Tampax®) with a combined 90% share*
  • With 27% growth vs previous year, Tampax Pearl continues to grow with a dollar share of 44**
  • New! The Flip & Click Pregnancy Test is the first and only pregnancy test that flips and clicks open and folds closed for easy use and discreet disposal
  • Fem Care shoppers want a brand they can trust in the form they desire. Multiple forms (pad, tampon, liner) are a necessity to have in-store to meet all shoppers’ needs.

*Data Source: MSA RIS Data, TUS Convenience, 52 WE 2019-05-25
**MSA Data through Week Ending 2018-05-26

Growth Opportunity

Stock multiple forms with limited shelf space

Use P&G FREE Fem Care racks to carry 7 SKUs in the same space as 3.

Top-Selling Products

Below are some of our top-selling Feminine Care products. Contact us for additional SKUs.

For more information on how you can partner with P&G to grow your category sales, connect with us today.

Contact us